By Frances Concierge is offering three lucky readers the chance to enjoy a completely bespoke, entirely personal day, with the concierge service provided complimentary.
From securing last-minute reservations at Marbella’s finest restaurants, arranging private wellness sessions, to curating a journey through hidden gems along the coast, your day will be tailored entirely to your wishes – all with the effortless touch of a seasoned luxury concierge.
Please note: the concierge service is complimentary, while any experiences, bookings, or activities arranged on the day will be at the reader’s own cost.
Experience a lifestyle where every detail is crafted for ease, elegance, and discretion.
To enter, readers must follow @byfrances.concierge, share a post, and send an email to info@byfrancesconcierge.com.
Could you tell us a bit about your company (activities, main purpose, work area etc)?
Because luxury lives in the nuance – quiet, rare, and unmistakably personal.
Frances Evans, founder of By Frances Concierge, shares Marbella’s best-kept secrets and unveils her bespoke concierge venture redefining modern luxury.
After five years immersed in Marbella’s luxury real estate and concierge world, I recognised a clear opportunity to create something of my own – something deeply personal and sharply refined. By Frances Concierge was born out of experience, intuition, and a trusted network that spans the globe, both professionally and personally.
Launched in July 2025, By Frances Concierge may be a new name in the industry, but it’s already earning a reputation as a leader in luxury lifestyle management. This isn’t just a service – it’s a lifestyle, a community, and a brand built on discretion, detail, and years of on-the-ground experience in Marbella’s high-end hospitality and property scene.
The motivation behind launching the business was simple: I believe luxury should feel personal – not performative. Our mission is to create seamless, thoughtful, and highly tailored experiences where every detail reflects care and intention. We listen first, act fast, and curate with precision.
With a strong presence between Marbella and Barbados and an expanding footprint in Ibiza and beyond – By Frances Concierge specialises in crafting elevated experiences and securing exclusive access for a truly international, time-poor clientele. Whether it’s luxury villa rentals, short or long-term stays, property sales, last-minute reservations, private events, or full-service lifestyle management, we deliver with style, discretion, and intent.
We operate in spaces others can’t reach – because we’ve lived them.
The business stands on three pillars: experience, trust, and access. Our clients range from international families seeking seasonal homes to high-profile individuals and global brands requiring discreet, tailored support. Whether it’s a bespoke wellness services/retreats, a private chef, yacht charters, transport, tailored excursions, private aviation, or access to an elusive reservation – we deliver results that are quietly powerful and always personal.
To live between Marbella and Barbados is to understand that real luxury is not crafted – it’s lived. It’s in the familiarity of excellence, the quiet confidence of knowing, and the grace of things done well.
Alongside running By Frances Concierge, I also work as a fashion model, represented by an agency in Barbados. My work in fashion continues to inspire my eye for detail, style and presentation – elements that seamlessly translate into my concierge offering.
Our clients enjoy preferential rates, exceptional care, and exclusive privileges through our hand-selected, trusted global network. Because in the world of luxury – access is everything.
Explore ‘The Edit’ in our Instagram Story Highlights – a curated passport to insider perks, behind-the-scenes access, and a taste of what it means to live the By Frances lifestyle.
This is only the beginning of our journey. With ambitious plans to extend our bespoke offerings across Europe, the Caribbean, and beyond throughout 2026, By Frances Concierge is poised to become a globally revered name – synonymous with intuitive elegance, unwavering discretion, and unparalleled service.
Whether you’re searching for an exceptional property, a last-minute table, or a flawlessly curated experience – By Frances Concierge is your inside connection.
By Frances Concierge
Marbella | Ibiza | Barbados and beyond
Why Choose By Frances Concierge?
What we offer:
Exclusive Rates on villas, hotels, yachts, private aviation, restaurants, and more Bespoke Experiences tailored impeccably to you Preferential Treatment at our most coveted venues and trusted partners Insider Access across Marbella, Ibiza, Barbados, and beyond Unparalleled Discretion and meticulous attention to detail Trusted by Industry Insiders and high-profile clientele worldwide.
Known Globally for seamless, intuitive, and elevated service
What do your clients mainly like to do and see when they're in the area of Marbella?
When in Marbella, my clients most appreciate a harmonious blend of refined leisure and authentic local charm. Their days often begin with private, tranquil moments – whether a match at the esteemed Puente Romano Tennis Club or a round of golf at one of Marbella’s prestigious courses – where comfort and discretion are paramount. Many also find inspiration in the majestic presence of La Concha mountain, whose timeless silhouette provides a breathtaking backdrop to the city’s diverse lifestyle. Exploring Marbella’s historic old town remains a favored ritual: strolling its cobbled streets, discovering artisanal boutiques, and admiring the timeless beauty of Andalusian architecture.
Dining is a carefully curated affair, spanning Michelin-starred establishments to intimate, hidden gems renowned for their exceptional cuisine and elegant ambiance. Wellness is integral to the experience, with bespoke treatments and private sessions designed to rejuvenate both body and mind.
For those enchanted by the sea, bespoke yacht charters provide exclusive access to the Mediterranean’s glorious coastline and breathtaking sunsets. Ultimately, my clients seek immersive yet understated experiences – where luxury meets authenticity and every moment reflects a genuine sense of place.
Could you tell us your favorite spots in Marbella and why you mainly like to go there (e.g.a beach, restaurant, club, café and hotel)?
Marbella is a destination abundant in refined pleasures — a place where elegance, authenticity, and atmosphere converge. While the town offers a wealth of exceptional venues, a select few continually stand out — not only for their quality but for the feeling they evoke.
Forum, located on the iconic Golden Mile between Marbella and Puerto Banús, is a daytime favourite. It’s a thoughtfully curated space where retail, dining, and social connection come together in a beautifully designed setting. With its fusion of Spanish, Scandinavian, and international sensibilities, it offers a relaxed yet elevated energy that’s always in tune with the rhythm of the day.
For lighter moments – cafés such as, Organic Café, Celicioso, and Rachel’s offer a curated selection of health-conscious dishes in stylish, relaxed settings. Lagom, discreetly located within the Puente Romano Tennis Club, pairs wholesome cuisine with an elegant, tranquil atmosphere. For an elevated international experience, Cappuccino Marbella blends cosmopolitan charm with sweeping sea views.
When it comes to beachside experiences, Luuma Beach stands out for its laid-back sophistication and consistent quality — effortlessly stylish and never overstated. Trocadero, with its iconic interiors and polished Mediterranean character, offers the perfect setting for long, unhurried afternoons that flow seamlessly into evening.
For dining, The Grill at Marbella Club remains a personal classic — timeless, atmospheric, and consistently exceptional. Skina, with its Michelin-starred Andalusian tasting menu, delivers intimacy and culinary precision, while Taberna Gaspar is a local gem — warm, discreet, and rooted in genuine quality.
I also have a deep appreciation for La Tienda Casa Curro and El Ancla, both of which embody soulful simplicity with authentic charm. For more contemporary flair, Gaia and Cipriani bring an international polish and energy that resonate with a well-travelled clientele.
On the beach, La Plage Casanis, La Cabane, and El Chiringuito exemplify barefoot luxury — elegant, relaxed, and service-led. MC Beach, within the Marbella Club, is another classic: discreetly glamorous and perfectly positioned for both people-watching and privacy.
For nightlife, Marbella offers a curated selection of elevated, high-energy venues. Momento, Motel Particular, and the private members’ club NYX provide a more exclusive experience, combining exceptional music, ambience, and a discerning crowd – all while maintaining a sense of discretion and style.
As for accommodation, it truly depends on the mood. The legendary Marbella Club and Puente Romano continue to set the standard for timeless hospitality — rich in heritage, charm, and effortless service. For something more boutique, La Fonda and Boho Club offer intimate, design-forward stays. For those seeking wellness and renewal, the Buchinger Wilhelmi Clinic is peerless in its offering. Kimpton Aysa, with its fresh approach to luxury, adds a modern touch to the Marbella landscape.
Ultimately, Marbella is about timing – knowing where to be and when to be there. The right table, the right view, the right rhythm. It’s not about being seen; it’s about feeling like you’re exactly where you’re meant to be. That’s the essence of true luxury.
Are there some areas in Marbella you prefer to avoid?
Marbella has a wonderfully diverse offering, which is part of its charm. That said, my clients and I tend to favour areas that offer a sense of privacy, authenticity, and effortless sophistication. We naturally gravitate away from more commercialised or overcrowded spots – not because they lack appeal, but simply because our focus is always on quality over quantity, and experience over exposure.
Discretion, atmosphere, and service are everything – so we prioritise places that reflect that. In Marbella, it’s not about being everywhere, it’s about being in the right places, at the right time.
Have you seen Marbella change over the past few years? If so, how?
Yes, Marbella has certainly evolved – but in many ways, it’s grown into itself. Over the past few years, I’ve seen a clear shift towards more refined, experience-led living. There’s been a move away from flash and spectacle, and a return to timeless quality – a more considered form of luxury that values privacy, authenticity, and exceptional service.
The hospitality and culinary scene has matured beautifully, with an influx of world-class restaurants and boutique concepts that honour the local culture while offering international sophistication. Wellness has also become more prominent – not just as a trend, but as a lifestyle, with clients seeking balance, restoration, and meaningful connection.
Marbella today feels more international, yet more rooted than ever – attracting a discerning clientele who appreciate its understated charm, coastal beauty, and year-round lifestyle. It’s no longer just a destination – it’s a way of living.
